The Only Number That Ends Financial Stress (And Why Most Agents Never Find It)

Most real estate agents live in constant financial stress, making desperate business decisions because they don't know one critical number. In this episode, Gene Donohue reveals the foundation that separates thriving agents from surviving agents - and it's not what you think.

Discover why successful agents never mix their personal and business finances, how to calculate your true monthly needs (beyond just bills), and why getting this "only number" right ends the feast-or-famine cycle forever.

This isn't about budgeting or cutting expenses - it's about creating the financial clarity that transforms how you make every business decision. When you know this number, you stop operating from desperation and start building from strength.

Key Topics:

• The "financial fog" that keeps agents stuck in survival mode
• Why your personal finances must be completely separate from business
• How to calculate your true monthly baseline (the number that matters most)
• The psychological barriers that keep agents broke
• Why your business should serve your life, not control it

Action Step: Complete your personal financial assessment using the framework outlined in this episode.

Next Week: Element 2 of the Process Flow Stack - Installing cash flow systems that create predictable monthly income regardless of when commissions arrive.